


BÁRBARA LAGEL
I am a visual artist with a multidisciplinary background, currently based in Los Angeles, CA. I obtained my Bachelor's degree in Fine Arts, majoring in Graphic Design, from Pontifical Catholic University Of Rio de Janeiro in Brazil. This prestigious university is ranked as the 4th best in all of Latin America by the Times Higher Education.
After completing my studies in 2013, I traveled to England where I had the opportunity to further enhance my professional skills in Fashion Photography at the renowned London College of Fashion. This short course helped me grow as an Art Director and allowed me to explore my creativity in the fashion industry.
Over the past 10 years, I have gained extensive experience working as an art director and senior graphic designer. Additionally, I founded my own swimwear brand, Club du Hôtel, in 2014, where I also served as the creative director. Through this venture, I learned the intricacies of running a fashion label, honing my leadership and entrepreneurial skills. Managing design teams and ensuring consistent branding across various platforms became second nature to me during this time.
From my experiences, I have learned that hard work, determination, and focus are crucial in achieving business goals. With my international exposure in both education and professional settings, I offer a unique perspective to my clients and their projects. I am dedicated to meeting deadlines and pride myself on my strong work ethic and effective communication skills.
My professional background covers all fields of conceptual art, as well as graphic design. With an extensive skill set in Adobe softwares and a commitment to my client’s vision. My job is to bring your ideas to life; Together we can create a more colorful world.
Save my Resume
+ Cover Letter
Say Hi, Let's get started!
¡Diga Hola, y empecemos!
Manda um Alô, Vamos começar!
Dire bonjour, commençons!
@studio.barbarela
@barbilagel
lagelbarbara@gmail.com
+1 (747) 688-0572
PACKAGING DESIGN
PACKAGING DESIGN FOR MULTIPLE CLIENTS
Softwares Used: Art & Vectors: Adobe Illustrator, Photoshop & Figma
Urban Outfitters
White Rabbit
Concept
Lazy Dazy
The Crème Shop
Bee
GRAPHIc DESIGN FOR WEB
GRAPHIc DESIGN FOR WEB
GRAPHIc DESIGN FOR WEB
CONTENT & INSTAGRAM FEED DESIGN FOR @AKASVETLANA
Softwares Used:
Feed Grid: Adobe Illustrator / Scheduling Tool: www.unum.la




BANNERS, FLYERS, NEWSLETTER & VARIOUS DIGITAL ASSETS
pattern design
PATTERN DESIGN FOR @LUCYINTHESKY (CLOTHING BRAND)
Softwares Used: Art & Vectors: Adobe Illustrator & Photoshop
" 240 Patterns made in 4 months contract, that's what I call
high performance design in a fast paced work environment"
-Barbara Lagel.

EDITORIAL DESIGN
BOOK COVERS & EDITORIAL DESIGN
Softwares Used: Art & Vectors: Adobe Illustrator, Photoshop & In Design

EDITORIAL DESIGN FOR MAGAZINES & ART CATALOGS
Softwares Used:
Art: Adobe Photoshop / Typography: Adobe Illustrator / Editorial Design: Adobe In Design
" When I create catalogs I like to use colored pages that contrast with the photographs on display. This conveys a modern touch and is a fun way to bring my visual concept to life. It also allows the viewer to have a more interesting first experience with these presentations." - Barbara Lagel.
Art Direction & Editorial Design for BOLD Magazine
Presentation Design for Projeto Mottainai

Art Catalog for the exhibit "Inside Out" @noe_ck_
Art Catalog for street artist @br_fbc
Media Press Kit for Red Bull Athlete Maya Gabeira / ig: @maya
Catalog for Bodyboard World Champion (Pipe Masters)
and Ocean Photographer @paulobarcellos
illustration


ART DIRECTION
& FASHION STYLING













Art Direction for Santa Maria












A WORD FROM CEO & CREATIVE DIRECTOR
OF @SANTAMARIA.LOVE
STEPHANIE SARTORI (LOS ANGELES, CA)






Creative director assistant (Ziah Swimwear)
Creative director assistant (Paola Villas)
CEO & Creative Director of club du hôtel
FASHION STYLING FOR @PROJETOMOTTAINAI (CLOTHING BRAND)
Art Directors: @pablomonaquezi & @viniuehara

GRAPHIC ART FOR @PROJETOMOTTAINAI
Art Directors: @pablomonaquezi & @viniuehara

A WORD FROM CEO & CREATIVE DIRECTOR OF @PROJETOMOTTAINAI
PABLO MONAQUEZI (SÃO PAULO, BRAZIL)

"Hi Guys, This is Pablo Monaquezi. I'm the CEO and Creative Director of Projeto Mottainai, an up cycling brand that is reference in Brazil when it comes to good design. No doubt this merit is also from Barbara Lagel, my right-hand woman. With all her power, professionalism and artistic eye, she contributed for the brand to be where it is today. We're so proud to have such an amazing professional in our team."
-Pablo Monaquezi
ART DIRECTION (promotional)
ART DIRECTION FOR FANTA
(COCA-COLA BRAZIL)
(Short Video for Insta Storie & Tok Tok Promo)
COLLAGE ART FOR POSTMATES
(Project for Insta Storie & Tok Tok)
Softwares Used:
Art: Adobe Photoshop/ Adobe After Effects
SET DESIGN (PROMOTIONAL EVENTS) FOR MULTIPLE CLIENTS
Producer: Marconi Patternson - Art Director: Barbara Lagel
3D Design: Daniel Haubrichs - Interior Designer: Ruslan Alastair
Realized by Truque Produções
2017 CREATIVE DIRECTION FOR YOUTUBE
(MITSUBISHI BRAZIL )
Producer & Videomaker: Paulo Barcellos
All Videos
All Videos
Mitsubishi 2015 | Adriano de Souza

Maya Gabeira | Atleta Mitsubishi | Mitsubishi Motors
Mitsubishi - Chloé Calmon
FOLLOW @STUDIO.BARBARELA
Website Design by Barbara Lagel Copyright © 2023 all rights reserved