


ABOUT ME
I’m a multidisciplinary visual artist based in Los Angeles, with a Bachelor’s degree in Fine Arts focused on Graphic Design and Fashion from the Pontifical Catholic University of Rio de Janeiro (PUC-Rio).
With over 15 years of international experience, I’ve worked across branding, editorial and print design, digital and social media, presentation design, packaging, textile design, set design, art direction and fashion. I’ve also worked as an art director and senior graphic designer, and founded my own swimwear brand, Club du Hôtel, where I led creative direction, branding, and production overseas.
Color is at the heart of my work and a constant source of inspiration. With a technical approach and a sharp eye for detail, I combine strong visual thinking with advanced Adobe Creative Suite skills to transform ideas into thoughtful, impactful design.
lagelbarbara@gmail.com
+1 (747) 688-0572
@barbareladesign
PACKAGING DESIGN FOR MULTIPLE CLIENTS
Softwares Used: Art & Vectors: Adobe Illustrator, Photoshop & Figma
Urban Outfitters
White Rabbit
Concept
Lazy Dazy
The Crème Shop
Bee
BOOK COVERS & EDITORIAL DESIGN
Softwares Used: Art & Vectors: Adobe Illustrator, Photoshop & In Design

DIGITAL ASSETS FOR SOCIAL MEDIA
Softwares Used: Art & Vectors: Adobe Illustrator, Photoshop
TEXTILE DESIGN
Softwares Used: Art & Vectors: Adobe Illustrator, Photoshop
ASSISTANT STYLIST & ART DIRECTION FOR @SANTAMARIA.UNIVERSE
CLIENT TESTIMONIAL
Stephanie Sartori Creative Director & CEO of Santa Maria Brand






CREATIVE DIRECTION FOR CLUB DU HÔTEL SWIMWEAR
FASHION STYLING FOR @PROJETOMOTTAINAI (CLOTHING BRAND)
Art Directors: @pablomonaquezi & @viniuehara

GRAPHIC ART FOR @PROJETOMOTTAINAI
Textile Design for Mottainai Brand

A WORD FROM CEO & CREATIVE DIRECTOR OF @PROJETOMOTTAINAI
PABLO MONAQUEZI (SÃO PAULO, BRAZIL)

"Hi Guys, This is Pablo Monaquezi. I'm the CEO and Creative Director of Projeto Mottainai, an up cycling brand that is reference in Brazil when it comes to good design. No doubt this merit is also from Barbara Lagel, my right-hand woman. With all her power, professionalism and artistic eye, she contributed for the brand to be where it is today. We're so proud to have such an amazing professional in our team."
-Pablo Monaquezi
Creative Director & CEO Projeto Mottainai
CLIENT TESTIMONIAL
ART DIRECTION FOR FANTA BR
(Project for Insta Storie & Tok Tok)
COLLAGE ART FOR POSTMATES
(Project for Insta Storie & Tok Tok)
ART DIRECTION FOR FANTA
(COCA-COLA BRAZIL)
(Short Video for Insta Storie & Tok Tok Promo)
SET DESIGN (PROMOTIONAL EVENTS) FOR MULTIPLE CLIENTS
Producer: Marconi Patternson - Art Director: Barbara Lagel
3D Design: Daniel Haubrichs - Interior Designer: Ruslan Alastair
Realized by Truque Produções
Website Design by Barbara Lagel Copyright © 2023 all rights reserved

































